For independent yoga studios

Recover the members already walking out the back door.

Tend identifies exactly which members are about to churn, writes a personal outreach in your studio's voice, and brings them back — before the loss hits your revenue.

Request pilot access
35–45% of members lost per year
2–3× ROI on a recovered member

"I knew members were leaving. I just never had time to do anything about it."

— Why Tend exists

A member who quietly stops coming doesn't just cost you their monthly fee. Replacing them through paid marketing runs two to three times more than what it would have taken to bring them back. The real math is in re-engagement, not acquisition.

Silent churn is the most expensive problem a solo studio owner never has time to solve. Tend solves it for you — identifying at-risk members before they're gone, and reaching out in your voice while there's still something to save.

One CSV. One approval.
Members come back.

01

Upload your member list

Export from any platform — Mindbody, Mindbody, Vagaro, anything. One CSV file. Takes two minutes.

02

Tend flags who's drifting

Cadence breaks, package lapses, quiet new members, no-shows. You see the list, you approve the outreach.

03

Messages go. Members return.

Personal, on-brand, in your voice. "Missed you this week — I saved you a Thursday slow-flow spot." You get proof when they rebook.

Watches the signals

Attendance cadence breaks, package lapses, new member silence, no-shows. Tend flags before you've noticed.

Drafts in your voice

Not generic. Not templated. You set the personality, Tend learns what brings your members back, message by message.

Sends, rebooks, proves it

You approve each message. Tend sends, logs the result, shows you the booking proof. That's the loop.

You stay in control

Every message goes through you. Tend is your assistant, not your replacement. You can escalate or adjust at any time.

One line item.
No percentage of revenue.

Predictability is what this buyer wants. A flat monthly fee, nothing else.

Starter $129/mo

For studios under 150 members. At-risk list, draft messages, weekly digest.

  • At-risk member flagging
  • Draft message generation
  • Weekly owner digest
  • Up to 150 members
Pro $499/mo

For established studios. Benchmarking, voice learning, advanced analytics.

  • Everything in Growth
  • Cross-studio benchmarking
  • Voice & copy learning
  • Advanced retention analytics

Design partner pricing available for first 10 studios.

Ten studios.
Sixty days.
Real results.

The back door was
the whole game.

Every vendor sells software. Tend sells the outcome — members who stayed, classes that stayed full, revenue that didn't quietly walk away.

Ten design partners. Sixty days. Proof that recovered members mean willingness to pay.